r/copywriting • • 14h ago

Question/Request for Help Why does everyone do this nowadays? what emotion are they trying to bring in the prospect?

6 Upvotes

Almost all the money making videos start like this: Quit this video right now if you think this is a get rich scheme ....

this question popped up in my head when i was studying the 75 HARD copy https://drive.google.com/drive/folders/1TnGienWk20aFdjMBUmF5ekOLB4mArtRs

Right in the beginning he says "This is not a fitness program", "if you are looking for a new fitness challenge this is not it", "this is not your next internet challenge"

what are they trying to imply to the prospect through these kind of lines?


r/copywriting • • 2h ago

Question/Request for Help What's the one copywriting skill you still struggle with, no matter how much you practice?

0 Upvotes

So we all know there's a ton of stuff out there on how to write better copy. Read these books, write these ads by hand, learn the formulas, etc. etc. which is fine, but knowing what you're supposed to do and actually being good at it are two different things.

If you've been in this line of work for a year, five years, a decade or more, what's the one part of copywriting that still gives you trouble, even after you've studied it or practiced it?

And for those of you that managed to overcome that sticking point, what helped you overcome it?